Gold.ua: Enhancing the jewelry marketplace performance
Web and Mobile application for global online jewelry retailer.
Industry
eCommerce
Location
Ukraine, India
Client Since
2015
Team Size
4
Project overview
Gold.ua is the Ukrainian-turned-international online store focusing primarily on jewelry made of precious metals, designer watches, and luxury gifts.
The store was looking to enhance its pre-existing website performance, customize it for Russia and India, and acquire a mobile application for both iOS and Android.
Execution
SOLVVE has deployed code refactoring for the existing website and integrated it with several other services to improve the shopping experience for customers. Namely, we improved the classification and categorization of products by redefining hierarchical levels which made the website navigation easier. Moreover, SOLVVE refined the “Cart” and added more payment options.
Other enhancements included export of the information about the store catalog to the third-parties to drive sales, social logins for faster log-ins, optimization of the website to withstand high loads, and integration with Google Analytics to provide our customer with better insights on the consumers’ behavior. SOLVVE also helped Gold.ua to automate e-mail marketing through eSputnik.
Features
- One-click buy to shorten the checkout and drive sales.
- User reviews to help the customers make informed decisions.
- Sharable wishlists and in-site comparison lists for viewed items to facilitate decision making and proceed to checkout faster.
- Generating gift suggestions based on upcoming events, astrology, etc.
- Notifications about updates.
.png)
Project results
- Driving up sales thanks to the renewed website with the simplified purchase funnel.
- Introducing mobile application for iOS and Android.
- Introducing localized versions of the website for Russia (gold24.ru) and India (gold24.in).
Technologies
Java, Dagger, Lombok, Retrofit2, RxAndroid; Objective-C, MVC, Custom Controls with CoreGraphics, CG Animation, Core Data; GoogleMaps, AFNetworking, FastEasyMapping; Sphinx, PHP, Symfony, MySQL
“They’re very good at what they do.”
The team delivered good results, producing a high-quality platform that is scalable, and they may work on expanding the product to new regions. They are skilled in development but lack good resources in project management.
Chairman,
Gaming Company, Saudi Arabia
“It’s been a great experience for us.”
Since engaging with SOLVVE, the client has now streamlined and corrected their processes through a platform that meets their needs. They lead a communicative approach to work closely with the team for constant reports and summaries on the project. The client also praises their competitive pricing.
Executive,
Stone+Lain, Сanada
“We’re 100% satisfied with their services.”
Since partnering with SOLVVE, network downtime and technical issues have been minimized, much to the delight of internal stakeholders. The team performs well from a project management standpoint.
Avraham Gniwisch,
Healthy Longevity Cafe, Czech Republic
“They really care about making the app better.”
SOLVVE successfully delivers all the promised deliverables on time and within the discussed budget. They communicate timelines and costs very clearly via Zoom, ensuring an effective workflow.
Chad Jones,
Firm Foundation Academy, USA
“The team is great when it comes to complex development tasks.”
SOLVVE’s turnaround times have also been greatly commended. Thanks to their work, the company now has more time to generate business. Their project management has also been excellent, and they provide unique ideas to the firm.
Controller,
Manufacturing Company, New York, USA
“SOLVVE works quickly and communicates seamlessly with our team.”
Thanks to the SOLVVE team, the client can now track and manage customers, inventory, and user data more efficiently. The client appreciated how the vendor provided quick and clear communication and timely fixes.
Executive Assistantto CEO,
Healthy Longevity Cafe, Czech Republic
“They delivered on time, assessed needs, and found solutions if none was apparent.”
SOLVVE delivered the project on time, meeting the client's expectations. They communicated frequently and promptly via email and virtual meetings, ensuring an effective workflow.
Executive,
Terrae Voluntas, Texas, USA